IMPASCO won the PR prize
Through professional and innovative performance, the Public Relations Department of the Iranian Minerals Production and Supply Company (IMPASCO) won the title of “Outstanding Public Relations” at the 22nd Iranian Outstanding Public Relations Festival.
At the 22nd Iranian Outstanding Public Relations Festival, the Public Relations Department of IMPASCO was recognized as one of the leading units in the field of information dissemination and organizational communications, earning the title of “Outstanding Public Relations.” The festival was held with the participation of public relations departments from various companies and organizations across the country, during which selected units were honored for effective communication, intelligent engagement with stakeholders, and impactful roles in the national communications landscape.
In this edition, IMPASCO’s Public Relations Department demonstrated its merit for receiving the “Outstanding Public Relations” title by relying on targeted planning, the development of transparent communications, the production of effective content, the enhancement of professional interaction with the media, and the use of modern communication approaches.
This achievement is the result of the continuous and coordinated efforts of IMPASCO’s public relations team in establishing smart, responsible, and trust-based communication with society, the media, and the country’s mining industry.
Mehdi Najafi, Director of Public Relations at IMPASCO, expressed his satisfaction with this national honor, describing it as the outcome of teamwork, accountability, and a development-oriented mindset among his colleagues. He emphasized:
“Today, public relations must go beyond mere information dissemination and, through a scientific, human-centered, and analytical approach, play an effective role in decision-making, trust-building, and enhancing the organization’s social capital.